This year First operated free scheduled services around key areas of Norwich in support of the East Anglia Children's Hospices charity. The only photographs I managed were somewhat glum with rain and dark could, but Russell Young was in touch with this excellent photograph.
The service operated from Monday 21st December until Christmas Eve and was very well taken to. First went above and beyond with staff dressed as Father Christmas and Reindeers, plus special branding on destination displays and in windows.
Originally just 39623 NML623E was in use, but early Monday afternoon it began to struggle and was swapped for 39480 JJD480D - which was swiftly given the temporary set of spare branding vinyls.